Wednesday, October 9, 2013

Massage Therapy - Setting Up a Massage Office and Building Up a Client Base


Setting up a Massage Office:

If you want to set up a massage office, you have got two options to consider

=> To find office space and negotiate a contract/rent

=> To use your home space as massage office.

It's not an easy job to find a place for your business plus it will add on to your expenses. Most of the clients will prefer a posh locality to visit for a massage treatment and it will cost you a fortune if you are in the beginning stage of your business.

Using Home has its own advantages, best of all is you will save on rent cost. But you need your home to portray a professional image. If you want to save some money, it's the best option. You should certainly put your belief in the following quotation, if you want to make big into this business

"A penny saved is a dollar earned."
- B. Franklin

Building up a Client Base:

After you have set up your business space, the next important step is making people aware regarding your business. The more people know, the more they will give you a visit. And if your services are good, they will be your clients for a longtime.

You may be wondering, how to go about it?

Well, this is the "Age of Internet." It is the sure shot solution of all your marketing problems. Follow the given steps and you will be amazed at the amount of response, you will get!

=> Build a Website

=> Choose a Website name , that best reflects your business

=> Search for Affiliates, that will help you increase your business

=> Make your website SEO- optimized, so that you take a place in first few pages of Google search

=> Advertise your website

=> Keep it updated

=> Add attractive offers

It will not only help your business at a local level, but also globally. As Internet is not limited to your city's pastry shop! You need not be a computer geek, to make a website. You can find any freelance web designer to work for you at reasonable rates and your website will be done within a week or two.

Enjoying the fruits of a thriving massage therapy career can take a lot of time depending on your confidence and knowledge about your business.

Most successful massage therapists reach a good practice level within two years, though some may take even a longer time.

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