Monday, May 6, 2013

Promote Your Massage Therapy Clinic With a Massage Therapy Picture


The line about how a picture can paint a thousand words couldn't be more true with a massage therapy picture. What exactly can you do with it?

What You Can Use It For

A massage therapy picture can tell a lot about what you do as a massage therapist and what you can offer in your clinic. Most people would naturally think that a picture can be used only for marketing and advertising. A good picture however is first and foremost an image and reputation building tool. You simply have to post a photo strategically to make the best use of it. The most common places to put it would be on a website, brochure, business card or promotional ad.

Where to Get Pictures

The truth is that some people use royalty free images from the internet to get good pictures for them to use for their massage therapy business. You can easily do that too but it is always a better idea to take your own pictures. You are, after all, talking about your business and you would like people to see the real set up of your services.

You don't really need a professional photographer to do the picture taking for you. All you need is a good light and a high quality camera. It would also make a lot of sense to shoot numerous angles of just one area or pose so you can easily choose the best massage therapy picture to use.

People Pictures

Massage, by its very nature, is person-oriented. Thus, it's only a must that you include people in your photos. The best kind of promotional pictures for your web site would be actual shots of people undergoing a treatment or service. It would be tempting to use beautiful models for a massage therapy picture promotional shot. It would however be better if you asked permission from real patients and took shots of them. This would give potential clients a glimpse of men, women and children from all walks of life enjoying your services.

Other Pictures

There are also many other subjects you can use. Promotional ads and website backgrounds can feature relaxing pictures that can send out the message that your services promote a soothing and healing experience. You could also take a picture of your staff and equipment to make people know that they are in good hands and in a good facility.

Your Picture

A tiny photo of you may do more than assure people that the clinic is run by a real person. It would also tells the public that you are open and transparent as a person and that you are offering these massage services to people in good faith. It may not be such a good idea to have your picture splashed everywhere especially if you are not yet as well known as you would want to be. It might be good though to at least have your picture on your business card. Your massage therapy picture on your card is a personal touch that many people would appreciate.

No comments:

Post a Comment