Tuesday, June 25, 2013

Expanding Services As A Massage Therapist By Offering Spa Treatments


Scrubs, masks, cocoons, wraps, fango packs, glows and polishes, to name a few, are all services that are typically offered at day and resort spas in addition to and in conjunction with massage therapy.

All spa treatments have therapeutic qualities, address issues and concerns from sunburn to stress. Many utilize natural ingredients and an application that focuses more on the therapeutic qualities of the product(s) used, rather than the physical aspect of massage modalities. Two main components of spa treatments are exfoliating (scrubs) and moisturizing to maintain a healthy skin. In between there are a myriad of possibilities ranging from invigorating to relaxing and from detoxifying to nourishing.

As a massage therapist faced with the reality of injury and burnout related to the physical challenges of doing deep-tissue like massages or manipulations, the question arises what other forms of revenue can be generated using licensure, training and equipment.

Developing a menu of spa treatments is one great way to not only distinguish oneself from the competition, but also to perform additional sessions without taxing the body.

Many spa treatments can be performed without needing to have a shower available. They can utilize products that can stay on the body or the therapist can use moist towels to remove the product before proceeding to the next step of the treatment. In fact I even have a selection of spa treatments I offer for out-call massages.

If a shower is available, there are virtually no limitations to the kinds of treatments one can offer. For some clients who receive treatments at home and have a shower, I offer full spa treatment experiences that include a massage.

Many spa treatments can be offered as an upgrade to a massage or be specifically designed for a body part such as a moisturizing foot and hand masque or a calming décolleté treatment.

Full spa treatments can take the usual 60 minutes and include foot, hand and scalp massage while the client is taken through a number of steps that feature resting times during which a specific product unfolds its therapeutic qualities.

A simple wrap for a sunburned client, who comes in wanting a massage, could be using propolis and aloe vera to heal, lavender lotion to cool and calm and coconut milk to seal in the effects and moisturize the skin. Apply the products, wrap the clients in a sheet and proceed with a gentle scalp massage. Half an hour later, the products will have been absorbed and the client can take home a bottle of lavender lotion (and some sunscreen).

You can charge a premium for product use and as you see, retailing products will become a natural extension of your care for your client.

The products needed for spa treatments can be purchased from a vendor who wholesales to the spa industry or even more fun, put together from natural, organic ingredients you can often buy at the local health food store. Salt and sugar scrubs are a great example, honey. A little study and you can assemble simple treatments on your own.

There are also other options such as Spa College. They have designed classes specifically for therapists to learn all they need to know about putting together a spa treatment menu.

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