This is a review of "Massage Therapy Success", the product by Amy Roberts designed to help the aspiring massage therapist wanting to run their own successful massage therapy business. Amy's promise is to teach you "how to get more clients and keep them coming back for the life time of your massage career".
My first comment is that her course is extremely thorough. The complete package is made up of 4 manuals, which can be purchased separately but of course you get the best value by getting them as a package. And, quite frankly, for anyone serious about getting their own massage business off the ground, or getting their existing business growing to the next level, this is ALL essential knowledge.
Here's a run down of each book:
Book 1 - Ignite Your Massage Therapy Business .
- This is the 'nuts and bolts', over 100 pages of vital information
- Mindset for Success
- Creating your Business Vision
- Preparing for Success
- Marketing Secrets
- Providing Exceptional Customer Service
- Optimizing your Energy
Book 2 - Marketing Secrets for Massage Therapists
Over 100 pages of every marketing strategy you could think of to get your massage therapy business off to a flying start or take it to the next level. This information can SIGNIFICANTLY increase your clientele when used with Amy's marketing techniques. Includes information on:
- All kinds of networking and advertising
- Brochures, flyers, leaflets
- Newspaper advertising and editorials
- Telephone marketing
- Internet marketing
- Massage business cards
- Word of mouth and referrals
- Shows and exhibitions
- And much more
Book 3 - How to Write Advertising for your Massage Therapy Business
This is like 'Part Two' of Marketing Secrets for Massage Therapists. This book shows you how to optimize everything you learned from the last book, and to significantly increase the results from all your marketing efforts. VERY powerful stuff.
I was very impressed with the depth of this information. Close to another 100 pages.
Book 4 - Understanding your Client
Let's face it, when you have your own successful massage therapy business you are not just in the massage business, even more so you are in the 'relationship' business. This is a recurring theme in Amy's teaching.
Building relationships with your clients leads to repeat business, referred business and increased business. To do this successfully you must understand your client, it is a foundational cornerstone to your business, and Amy has a real gift for getting that across and showing you exactly how to do it.
Extremely valuable information. Close to another 100 pages.
Conclusion
I have read other resources that don't cover a fraction of what Amy covers in her books in this package. I have to say I think she has done an exceptional job and her expertise really shines through, so I would definitely describe Massage Therapy Success as an essential part of any budding entrepreneurs Massage Business Plan.
If you are serious about taking your massage therapy business to the next level I am certain Amy's information will be a massive help for you to take it there. I know if I had this information when I was starting out it would have saved me many many months of struggling and frustration.
Of course it all comes with a 60 day money back guarantee which is nice to know too. Exceptional value, two thumbs up from me.
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